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Term Papers 1 - 30
This 7 page paper looks at the way in which sales of Coca-Cola and Pepsi have suffered, examining this from a marketing perspectiv... ...
The paper is based on a case study which looks at the way in which these two major drinks companies have competed for market share... ...
In two pages this paper examines Coca Cola's 1985 'new formula' and 'the Pepsi challenge' in a consideration of the 'cola wars,' p... ...
In ten pages a student supplied case study considering the financial position of PepsiCo and Coca Cola in the ongoing soft drink w... ...
In three pages this paper recommends that the soft drink giant develop and then market a line of sparkling juices as a way of rein... ...
In thirteen pages Abell's Business Definition Framework and Porter's generic strategy are applied to Coca Cola Company's plans to ... ...
In seven pages a Thunderbird case study considers the alleged 'cola wars' being fought in Latin America and discusses PepsiCo's mi... ...
In eight pages this essay considers a Thunderbird case study that describes the Latin America 'cola wars' and analyzes Pepsi's 199... ...
In this paper that contains five pages the argument in favor of a positive slope is presented by examining the Pepsi and Coke cola... ...
In eight pages the RTD industry, its rapid growth and the marketing techniques it employs is compared to the 'cola wars' in this p... ...
In three pages this paper examines the Pepsi and Coca Cola soft drink wars and asserts that it is Coke that continues to reign sup... ...
The Coca-Cola company started out as an insignificant one man business and over the last one hundred and ten years it has grown in...
Admin Published on 01/22/1999 1544 Reads American History
In twenty pages Coca Cola is examined from a marketing viewpoint that shifts from a global perspective to an approach that is more... ...
In ten pages the Coca Cola company's changes in status is examined in terms of the impacts of cola sales, poor decisions, and corp... ...
This 30 page paper looks at what is meant by Strategic Human Resource Development (SHRD), how it differences from human resource d... ...
In a paper consisting of twenty five pages and three parts, the historical background, protection of intellectual property, and ra... ...
This 3 page paper examines the supply chain of Coca Cola around the world and considers why PepsiCo has a better logistics system ... ...
In five pages shifting consumer tastes are examined in terms of cola manufacturers now concentrating on bottled water in light of ... ...
This is the doctrine a waitress used to prove negligence on the part of a Coca-Cola Bottling company in California. In 1944, at wo... ...
Coca Cola may be the leader in the soft drinks market, but it is in second place in the global alterative beverage market, and thi... ...
Coca-cola is a mature global brand, this 19 page paper analyzes the carbonated drinks industry and the way that Coca-cola compete ... ...
In a paper of five pages, the writer looks at Coca-Cola India in the context of ethical business practice. Coca-Cola India's metho... ...
This 4 page paper looks at the way the brand Coca Cola is marketed in the US and internationally identifying factors which influen... ...
Preppy1684 Published on 05/13/2000 1826 Reads Business and Economics
In five pages the ways in which Pepsi and Coca Cola provide checks and balances of each other in terms of profitability and market... ...
In five pages this paper considers financing alternatives for another China expansion of the Coca Cola Company. Six sources are c... ...
In eight pages this paper discusses schools with vending machines containing Pepsi cola and the resulting controversy. Eight sour... ...
In fourteen pages this paper examines Coca Cola in an assessment of its employee performance management. Ten sources are listed i... ...
In six pages Venezuela and its market potential for Coca Cola are discussed. Six sources are cited in the bibliography.... ...
In seven pages this paper discusses Coca Cola's advertising and marketing impacts upon consumer product purchasing. Nine sources ... ...