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Term Papers 1 - 30

Project Mkultra

When many Americans think about Germany, they automatically think of the Nazis and the experiments they did with the Jews. But wha...

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Jarey26@aol.com Published on 01/16/2005 3437 Reads History

The Operations Managers’ need for Awareness of Changing Markets

The development of new products and services are critical to the sustainable growth of businesses. This 9 page paper explains wh... ...

Launching a New Product in International Markets; a Product Plan

This 19 page paper looks at launching a brand new product on the market. The product chosen is an anti-ageing product. The paper d... ...

Estee Lauder's Eye Cream and Buyer Behavior

In a paper that consists of ten pages Estee Lauder's eye cream product is examined in relationship to the wants and needs of consu... ...

Versatile Shoe's Product Life Cycle

A 3 page paper describing the anticipated life cycle of an innovative shoe product. Movement through the product life cycle is pr... ...

Implications Of Implied Warranties In The Technology Sector

16 pages in length. Accountability and quality have long been the watchwords of commerce; no matter the product or service, consu... ...

Marketing of a Remote Control for a Fire Alarm

A 3 page review of the factors that are critical in product success. This paper emphasizes that while product design is important... ...

Apple Inc; Product Perception Maps

This 4 page paper presents three product perception maps for Apple products. The products examined are the iMac, the iPod and iTun... ...

Customer Services in Different Industries

This 7 page paper looks at the way in which customer services requirements vary between different industries and product types. Us... ...

Fashion Research Paper on Interchangeable Pockets or Hoods

This 7 page paper presents research on the market for a new product; removable/interchangeable pockets and hoods. The paper outlin... ...

Logistics: Shipping the Product

A 6 page paper discussing choices made in deciding how to ship product manufactured in Turkey to Seoul, South Korea. The shipper ... ...

Krispy Kreme Doughnuts Case Analysis

In a paper consisting of 4 pages the business model for Krispy Kreme Doughnuts is examined in terms whether or not its product str... ...

Financial Analysis of Marriott International

In sixteen pages a financial analysis of Marriott includes product market scope matrix, product stretch, BCG matrix, product life ... ...

Launching a New Product

This 4 page paper looks at questions concerning the launch of a new product. The first part of the paper looks at what considerati... ...

BCG Analysis of Apple Inc.

This 16 page paper takes an in-depth look at Apple Inc performing a analysis of the firm using the Boston Consulting Group Matrix ... ...

Traditional vs Target Costing

A 3 page paper comparing traditional US cost reduction and Japanese target costing. Both apply in new product development, where ... ...

Marketing the iPod

A 5 page paper discussing the iPod's journey through the product life cycle to reach its current maturity stage. Apple has manage... ...

Sudan, Turkey, and the UK and Marketing

In six pages this paper examines market development and with examples from these countries considers how under developed countries... ...

Mozart Effect/Beneficial or a Gimmick?

A 3 page research paper that looks at a specific baby product, in this case a CD of music by Mozart. Then , the writer discusses r... ...

Marketing Plan for a New Product; Solar Powered Air Conditioning

This 7 page paper is a marketing plan for a new product; solar powered air conditioning. The paper uses the 4 P's model which look... ...

Assessing the Quality of High Heeled Shoes for Babies

This 8 page paper looks at the new product of high heeled shoes for babies launched by Heelarious in 2008. The company promotes th... ...

Stimulating Ideas for Product Development

There are different approaches seen in the commercial world for stimulating ideas for new product design. The writer considers som... ...

Bringing the iPhone and the iPad to the Chinese Market

The writer considers the way in which Apple may introduce these products into the Chinese market. Different considerations to ada... ...

The Diminishing Importance of the iPod in Apples Product Portfolio

The iPod is a product approaching maturity. The writer looks at the relevant importance of this product to Apple with a focus on t... ...

Analysis of the iPod and Its Position

The writer uses a SWOT analysis framework in order to examine the position of the iPod and identify relevant strengths, weaknesses... ...

Most Effective Marketing Medium

This paper is about a food product and what the most effective marketing medium would be for that product. The product is Nutella.... ...

Formation of a Marketing Strategy for a New Travel Product

The paper is the start of the formulation process to develop a marketing strategy for a new travel product. The product, aimed at... ...

The Sugar Free Product Line at Hershey

Hershey's new product line is discussed in depth. How it has introduced this new product option that provides taste without sugar ... ...

Product Placement

A 3 page research paper/essay that addresses product placement in films or sitcoms. Companies spend millions of their advertising ... ...

Marketing Hi-Tech Products and Services

This 12 page paper answers 6 questions concern the marketing of high tech products and services. The first considers how customers... ...