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Term Papers 61 - 90

Comparing the Promotional Activities of Timex and Rolex

The writer looks at the way these two companies undertake promotion of their products using different mediums and the way sales pr... ...

A Comparison Between Google and Bing

This paper concludes that Google has market share, it is social network friendly, and it garners a lot of advertising revenue so i... ...

Research on Advertising Concepts

In a paper of three pages, the author evaluates two research articles that pertain to specific areas of marketing research. This ... ...

Advertising and Senior Citizen Treatment by Popular Culture

In seven pages this report discusses how advertising is responsible for the social marginalization of the elderly in the United St... ...

The Role of Advertisers and Public Relations in persuading women to smoke

Convincing women to take up smoking was an objective that, in an era of emancipation’s infancy, could have had a less than attract... ...

Is Brand Advertising a form of Social Pollution?

This 6 page paper considers to what extent brand advertising is a form of social pollution and to what extent it may be argued as ... ...

UK Automotive Industry and Market Forces

In nine pages this paper discusses market forces and such issues as advertising, disposable income, social factors, fashion and tr... ...

Sponsorship of the Olympics and Social Issues

In seven pages this paper discusses contemporary Olympic sponsorship in terms of corporate charitable advertising featuring social... ...

Turner's Theory and the Use of Text in Film as Interactive Social Practice

In three pages this paper considers the social and art of film in accordance with Turner's theory in a discussion of social change... ...

Social Networking and Transformational Leadership in Learning Organizations

In a paper of four pages, the writer looks at social networking in organizations. The value of social media in the context of tran... ...

Haas Dyson/Writing Superheroes

A 3 page research paper that discusses Haas Dyson’s studies of young children, which encompasses the “social and ideological proc... ...

Social Media and Human Relations

This research paper offers a look at social media and how it interacts with and affects social relations. Six pages in length, fou... ...

Social Psychological Theory Current Event

This paper applies a social psychological theory to a current event. The paper demonstrates how the theory can be applied to a ver... ...

Communnication, Technology, and Social Changes

This paper discusses psychology and social change with discussions of how mass media and technology are used for social change. Th... ...

Major Cosmetics Company Analysis

Large organizations recognize the need to have a digital presence today. They may approach it differently but they are looking tow... ...

Media And Domestic Violence

4 pages in length. Broadcast news is no stranger to depicting violence; in fact, it has long been a mainstay of virtually all top... ...

Does Clever Advertising Entice Consumers?

This 3 page paper discusses whether or not advertising actually causes people to buy things they don’t need or want. It also explo... ...

Ogilvy on Advertising by David Ogilvy

In nine pages this advertising text including the author's recommendation of what represents 'good' advertising based upon nearly ... ...

Internal Influences On Consumer Behavior - Starbucks

This 14 page paper discusses a number of issues beginning with the typical Starbucks customer and motivation for purchasing, using... ...

Social theory and Mass Media

This 8 page paper provides an overview of the application of functionalism, interactionism and conflict theory to the social insti... ...

Social Media Campaign Development

In a paper of three pages, the writer looks at how a local event, "Brew at the Zoo", might be promoted by social media. Effective ... ...

Social Media in Small Businesses

In a paper of four pages, the writer looks at the role of social media in contemporary small businesses. Using a hypothetical exam... ...

Social Media Marketing: A Research Proposal

In a paper of ten pages, the writer looks at social media marketing research. A research project involving a questionnaire is deve... ...

SOCIAL NETWORKS AND THE LEARNING ORGANIZATION

Describes how social media networks such as Facebook and LinkedIn can be beneficial to a learning organization. There are 7 source... ...

Assessment of Nike

The writer examines this well known sporting footwear and apparel company and considers the way in which different influences that... ...

SOCIAL MEDIA AND THE WORKPLACE

Discusses the prevalence of social media networking in the workplace and what can be done to curb it. There are 3 sources listed i... ...

Tourism and the Internet

The internet has increase the flow of information that tourisms can use to make travel arrangements, from social networking forums... ...

Social Networking Does Not Enhance Life Skills

Social networking is discussed. Both sides of the controversy on this new medium is included. The paper concludes that the sites a... ...

Coca Cola Market and A Marketing Campaign

Coca-cola is a mature global brand, this 19 page paper analyzes the carbonated drinks industry and the way that Coca-cola compete ... ...

Gender Issues and Media Interrogation

In five pages this paper argues in favor of developing a gaze that opposes or interrogates mass media communications regarding its... ...