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Term Papers 91 - 120

The Application of Motivational Models at McDonalds

McDonalds employees a large number of staff. The writer assesses the way that staff are motivated in this burger chain and how mot... ...

The Performance and Strategy of McDonalds Indian Operations

McDonalds entered the market in India in 1996, following a long period of preparation. In order to succeed in the market a the fir... ...

MARKETING MIX AND MCDONALDS CORP.

Discusses the marketing mix, the 4Ps, and how McDonald's Corp. uses the marketing mix. There are three sources listed in the bibli... ...

Overview of McDonalds

The paper provides a good overview of McDonalds Restaurants, the international hamburger and fast food chain, looking at the histo... ...

Competitive Analysis of McDonald's

The writer responds to information contained in a 2007 case study about this company. The analysis includes a SWOT and Porter's in... ...

McDonalds in the International Environment

McDonalds is a firm operating in more than 100 countries. The writer looks at the way the firm competes in the international arena... ...

McDonald's Adjusts for Foreign Countries

As McDonald's expanded into more and more foreign markets, they found that they had to change their operational procedures, more s... ...

MCDONALD'S STRATEGY FOR SUCCESS

Covers questions from the case study "McDonald's Strategy for Success." There are 5 sources listed in the bibliography of this 4-p... ...

MCDONALD'S AHD HUMAN RESOURCE MANAGEMENT

Discusses some of McDonald's human resources practices, such as leadership advancement. There are 3 sources listed in the bibliogr... ...

HOT COFFEE, MCDONALD'S AND ETHICS

the ethics of the case of McDonald's and Stella Liebeck, who spilled hot McDonald's coffee in her lap and received a huge award fr... ...

Assessing McDonalds Marketing Communications in an Ethical Context

McDonalds may be argued as being a controversial company in market terms. Assessing the marketing communications reveals a high le... ...

Impact of Information and Knowledge at McDonalds

The use of information and the creation of knowledge has been argued as essential for many businesses today. This is true of all t... ...

The Effectiveness of McDonald's Advertisements

The writer uses the example of the advertisement for McDonald's showing in Australia, to examine how and why the marketing of McDo... ...

SWOT Analysis of McDonalds

The writer looks at McDonalds in a global context and undertakes a SWOT analysis looking at the strengths, weaknesses, opportuniti... ...

MCDONALD'S CORP. AND ENVIRONMENTAL POLLUTION

Discusses McDonald's and what it's doing about environmental pollution. There are 8 sources listed in the bibliography of this 7-p... ...

McDonalds as a Negotiator

The writer assesses the changes the McDonald's have had to undertake during the 21st century and argues this is the start of a neg... ...

Analysis of McDonalds

McDonald's compete in the global environment, the paper looks at a number of different macro environmental factor that impact on t... ...

Motivation at McDonalds

McDonalds has been viewed as a modern manifestation of scientific management however the motivation systems may be seen as more co... ...

Influences on McDonalds and their Undertaking of Project Management

The paper is written in two parts. The first part assesses the economic, legal and social influences on the firm and then looks at... ...

Strategic Evaluation and Recommendations for McDonalds

McDonalds, the well know burger chain, has faced a number of difficulties in the past. The writer examines the macro environment a... ...

Environmental Policies of McDonald's

The fast food chain McDonald's is often accused of having this regard for the environment. The writer looks at the company assesse... ...

McDonalds and the Use of Activity Based Costing

The writer looks at the way activity based costing may be used in a fast food restaurant such as McDonalds using the preparation a... ...

McDonald's in Moscow: Global Capitalism and the Homogenization of Culture

In a paper of five pages, the writer looks at the homogenizing impact of global capitalism. Mechanisms for the spread of consumeri... ...

The Development of a Marketing Stratagem for McDonald's

This nine page paper looks at the position of the fast food chain at the end of the 20th century, a time when there was increasing... ...

Background and a Project at McDonalds

The writer gives some general background about McDonalds and the way it deals with social and economic influences at a global and ... ...

The Practice of Supply Chain Management and Logistics Management at McDonald's

McDonald's is a global organization, with a fast turnover of products. For this type of organization it is essential that the supp... ...

The McDonalds Brand in Australia

The writer looks at the McDonalds Brand in Australia and the way marketing supports a positive brand, including the value and use ... ...

McDonalds Marketing Mix

The marketing mix at McDonalds is examined making use of the 4 P’s of product, placement, price and promotion examining each item ... ...

How to Improve Supply Chain Management at McDonalds

The writer looks at the core element of the supply chain management at this well known fast food chain, considering the underlyin... ...

Comparison of Leadership Styles Observed at RyanAir and McDonalds

Both McDonalds and RyanAir have benefited from the presence of transformational leadership with strong leadership. The writer loo... ...