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Term Papers 901 - 930

Marketing Analysis of Swiffer Sweeper Products

In seven pages this paper considers how Procter and Gamble marketed the Swiffer line of sweeper products with the 4Ps marketing mi... ...

Market Trends, Forces, and the Aerospace Industry

In a paper consisting of six pages the aerospace industry is examined through marketing and economic trends and includes issues of... ...

The Great Transformation by Karl Polanyi and Market Pattern Evolution

In three pages this research paper examines how the author portrays mercantilism's influence upon European market patterns and how... ...

Global Marketing of Gordon's Gin

In eleven pages a student submitted case study on the international marketing strategy of Gordon's gin is considered in a discussi... ...

McDonald's and Problems with Marketing

In eight pages this paper recommends some solutions to the marketing problems of McDonald's particularly in the Middle East region... ...

Mac Computer Marketing

In fourteen pages this paper examines how Mac computers have been strategically marketed dating back to its first 1984 TV commerci... ...

Technology and Trends in E-Marketing

This paper addresses various aspects of e-marketing, as well as technologies and trends such as the Internet, mobile commerce, and... ...

Kentucky Fried Chicken Marketing Changes

In three pages this paper examines marketing strategies for KFC that were featured in an Advertising Age 2005 issue. There are no... ...

Duration, NPV, Mark to Market and Asset Liability Management Models of Risk Assessment

In three pages this paper examines how interest rate risks are managed in an assessment of these model types. Four sources are li... ...

Online Marketing Strategy and the Case Study of Reg Vardy

In fourteen pages this student submitted Reg Vardy Case study examines how an ecommerce and marketing strategy can be developed fo... ...

Orbitz Travel Marketing

In thirteen pages this paper examines the marketing mix of Orbitz with the emphasis on 4Ps category of promotion. Ten sources are... ...

Turkey and the Marketing of Disposable Diapers

In five pages this paper examines how to approach U.S. disposable diaper marketing in a Turkish location. Nine sources are cited ... ...

Example of a Marketing Audit

In four pages this paper discusses a marketing audit in an example of what is included and various personnel and time line factors... ...

Analysis of an Advertising Age Marketing Article

In three pages this paper considers a product development and marketing article on the Subway fast food chain that appeared in an ... ...

Marketing Analysis of the Joslin Diabetes Center

In ten pages this paper presents 7Ps and SWOT analyses of the Joslin Diabetes Center in a comprehensive overview. Five sources a... ...

The Use of Marketing Strategies in China

3 pages and 2 sources used. This paper relates the benefits and problems involved in the use of marketing in China. This paper r... ...

Marketing Structure in The Grapes of Wrath

A 5 page essay exploring the three market structures included in the novel by John Steinbeck. These structures include pure compe... ...

Internet Marketing of Mercedes, Lexus, and General Motors

In seven pages this paper contrasts and compares the websites of these major auto companies in terms of similarities and differenc... ...

Marketing as a Career Choice

This paper examines marketing as a career choice in a consideration consisting of four pages. Four sources are cited in the bibli... ...

Marketing and Advertising in the Media

This paper examines public perceptions and interpretations on various advertising and marketing techniques seen in mass media. Thi... ...

Marketing Case Study of Best Buy Internet Advertising

In eight pages this paper compares Internet and print advertising in terms of target marketing segment with the emergence of Best ... ...

Strategic Marketing Analysis of the McGraw Hill Companies

In three pages the promotion and the pricing approaches of McGraw Hill Companies are the focus of this strategic marketing and bra... ...

SWOT Analysis of Wal Mart's German Market

In three pages this paper examines the German market expansion of Wal Mart via SWOT analysis. Two sources are cited in the biblio... ...

A Poland Human Resource and Employment Marketing Concept

In this paper containing nine pages The Polish Agency for Enterprise Development is examined in terms of its addressing of changin... ...

Ecotourism Marketing Plan

In six pages this ecotourism marketing plan proposal includes a description of the product; pricing, distribution, and promotional... ...

Marketing Plan for Flavored Milk Manufacturer

In seventeen pages the marketing of flavor milk by a manufacturer is considered in an analysis of packaging, distribution tactics,... ...

Why Marketing is a Wise Career Choice

This paper discusses the advantages of marketing as a career in an expansion of an earlier paper and consists of five pages with t... ...

Traditional to Customer Targeted Marketing Movement

In seven pages this paper examines compares traditional 4Ps and marketing mix to the current trend towards market targeting of cus... ...

Marketing a Plagiarism Detection 'Honor System' Device

In five pages this paper considers how to market an Honor System plagiarism detection device and includes ordering information, co... ...

Influence on Current Real Estate Market in California

In five pages the current real estate market in California is examined in terms of such influences as government legislation, cost... ...