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This 3 page paper discusses the way in which global marketing may influence sales of a product within a small town market. The ben... ...

This 20 page paper is based on a case study supplied by the student. Using marketing and related theories the writer examines the ... ...

This 4 page paper looks at the way the brand Coca Cola is marketed in the US and internationally identifying factors which influen... ...

Coca-cola is a mature global brand, this 19 page paper analyzes the carbonated drinks industry and the way that Coca-cola compete ... ...

In five pages the innovative marketing Kenneth Cole employs is examined in a consideration of style, branding, humor, social issue... ...

In ten pages this paper discusses General Motors and its various brands in a consideration of sales statistics from 1999 until 200... ...

In four pages Hiton Hotels Corporation is considered in a discussion of various issues involving segmentation of customers and mar... ...

In five pages this paper analyzes IKEA's UK marketing strategy and includes brand image competitive advantages, market positioning... ...

In twelve pages the importance of the marketing mix is examined in an overview that includes definition of the concept, positionin... ...

The writer evaluates the idea that a brand is the same no matter where it is found, and that no special theories need to be develo... ...

In four pages this paper examines sales level, brand position, and target market of M and M Mars in the United States' confectiona... ...

In seven pages this paper examines compact cars in a consideration of market shares, promotions, brand management, and various mar... ...

In seven pages this paper discusses various types of global branding strategies including tailored marketing and the blanket singl... ...

In ten pages Taiwan's cell phone handset market is examined in terms of leading brands such as BenQ, Nokia, and Motorola, market s... ...

This 26 page presents a report to support the idea of selling T-shirts branded for the Beijing Olympics in China in the run up to ... ...

This 23 page paper looks at a small company in Ireland; Zumo Fruit Juice Bar with the aim of undertaking an analysis and developin... ...

In six pages the cultural barriers of legalities, product promotions, payment, internal distribution, brand uses, and entry into m... ...

In a paper consisting of seven pages a company overview of ABC is provided along with a discussion of its radio stations and telev... ...

This 11 page paper proposes a marketing campaign for the Redkin hair care range of products in Australia, however the campaign sug... ...

This 6-page paper provides an overview of the integrated marketing mix, while offering suggestions for marketing a brand of consum... ...

This 19 page paper looks at launching a brand new product on the market. The product chosen is an anti-ageing product. The paper d... ...

In nine pages marketing issues such as price strategy, behavior of buyers, branding, position of products, and market segmentation... ...

The writer uses to case studies concerning an international company to demonstrate the way questions may be formulated for a marke... ...

This marketing paper is a proposal the launch marketing campaign for a new cooking device; a new electronic double-sided grill, wh... ...

The writer examines a case supplied by the student and then gives responses to eight questions concerning the way that marketing t... ...

There are many pitfalls with global marketing. One is that words, phases, gestures, humor, and other issues do not translate very ... ...

In five pages this paper examines Netherlands' based hair care product line in a marketing plan that includes European market expa... ...

This 10 page paper looks at a fictitious proposal to assess the value created by the sponsoring of an event. Sponsorship is used w... ...

The writer looks at how and why it is important for marketers to understand consumer psychology when they choose why and how to br... ...

This 16 page paper looks at how successful branding takes place. The paper start by examining what is meant by branding and succes... ...