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Term Papers 31 - 60

Balance Score-card Use in SMEs

This 6 page paper looks at the way balanced scorecards (BSC)have been used by small to medium sized enterprizes (SMEs) with great ... ...

Enhancing Total Quality Management at the U.S. Naval Hospital, Guam

A 4 page paper providing a short overview of the development of TQM and its applicability in the hospital setting. Obvious points... ...

Fakhrawi Bookshop in Bahrain's Marketing

In forty one pages the customer satisfaction of this Manama, Bahrain bookshop is evaluated in various topics of relevance that inc... ...

New Home Loan Program and Countrywide Financial

In ten pages Ameriquest Mortgage and Countrywide Financial websites are compared in a program identification and recommendation in... ...

Competitive Environment and Customer Retention

In eight pages the benefits of customer corridor mapping and the ways in which it can be used in increasing customer satisfaction ... ...

Total Quality Management and Customer Service

In forty two pages Total Quality Management is explained in concept and in terms of its history and importance to customer service... ...

Enhancing Customer Value

In seven pages ways in which customer satisfaction can be measured and data can be marketed to achieve competitive advantage by co... ...

Southwest Airlines and the 'Secrets' of its Phenomenal Success

In three pages this paper discusses how Southwest Airlines success can be traced to customer satisfaction, few complaints regardin... ...

Health Care's Future and Managed Care

In five pages this paper discusses the future implications for managed care in terms of customer satisfaction and not satisfying t... ...

Mini Cooper by BMW

In a paper consisting of ten pages BMW's Mini Cooper is considered in terms of market competition, examines improvement areas and ... ...

Volkswagen Marketing Audit

This paper consists of fifteen pages and presents a marketing audit of Volkswagen that includes sales, market share increase objec... ...

A Comparative Analysis of Two Marketing Articles

A paper consisting of five pages compares two marketing articles that examine the issue of customer satisfaction with one discussi... ...

Information Technology and the Organization, Two Comparisons

Information management has become big business in the 21st century. This report analyzes two competing retail outlets and how thei... ...

Service Metrics Quality

In five pages this paper discusses long term advantages of the customer satisfaction metrics tool and also examines the 1996 to 20... ...

Quality and Newsagent Business

In five pages this paper considers the newsagent business in an examination of the importance of quality in achieving customer sat... ...

How to Become a Rainmaker The Rules for Getting and Keeping Customers and Clients by Jeffrey J. Fox

In five pages this paper presents a book review of how a salesperson, executive or business owner can make the most out of client ... ...

Hospitals and TQM

In seven pages this paper discusses hospitals and customer satisfaction in a consideration of Total Quality Management theory and ... ...

Success of Marriott's Marketing Strategies and the Management Descriptions of Philip Kotler

In sixteen pages this paper examines Marriott's post 1985 marketing management in a consideration of strategies that emphasizes cu... ...

Product Operations Management and Services Operations Management

This 7 page paper considers the differences in management of a company selling products and companies providing services from the ... ...

Expansion of Paper on Values, Vision, and Mission of Boeing

In five pages this expanded paper discusses the values of quality and customer satisfaction as they relate to Boeing and also pres... ...

Types of Home Care Services

In five pages aging is discussed in a consideration of home care services, their types, availability, and a hypothetical agency's ... ...

Total Quality Management in Nonprofits, Retail, and Manufacturing

In four pages this paper examines how TQM fares in achieving customer satisfaction in this evaluation that includes implementation... ...

Research Proposal in Cost Accounting Presented

In four pages a financial and nonfinancial assessment research proposal is presented in a recommendaiton of basic measure maintena... ...

Category Management

A 20 page paper providing chapters 1 and 2 of an MBA thesis discussing category management from the retailer's perspective and hyp... ...

Wal-Mart; SWOT and Critical Success Factors

This 8 page paper is a company analysis and evaluation of Wal-Mart. The paper includes a SWOT analysis examined the strengths, wea... ...

Intersect Investment Case Study

This 8 page paper looks at a case study supplied by the student. Intersect Investment needs to change, they have lost market posit... ...

Australia's Ansett Airlines

In five pages the airline named after Australian founder Reginald Myles Ansett is discussed within the context of its steadfast co... ...

Technical Management in 4 Essays

In 4 essays consisting of 5 pages each or twenty pages overall technical management topics such as managing relationships, managin... ...

California Automobile Insurance Carriers Compared

In five pages five California carriers are compared mainly in terms of customer satisfaction with claims being one of the many are... ...

Dental Practice Quality Management

In five pages a dental office is the focus of this TQM consideration that includes such issues as quality measurement necessity, c... ...