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Term Papers 1 - 30

Economic Behavior, Social Class Income, and Consumer Behavior

In eight pages the influence of income social class on consumer behavior and economics is considered. Ten sources are cited in th... ...

Women and Consumer Behavior

A study proposal considering women's consumer attitudes and habits is presented in five pages that includes a general overview, 3 ... ...

Consumer Behavior Changes and Marketing Implications

In thirty three pages consumer behavior since the 1920s is examined along with the implications changes had upon marketing with Wo... ...

Article Review on Consumer Behavior

In five pages facts and their presentation are considered in an article review on consumer behavior and a discussion of how the pu... ...

Single Young Adults and Consumer Behavior

In six pages consumers under the age of twenty five are considered in terms of their characteristics and their unpredictability fr... ...

Behavior of Consumers and Music's Impact

In eight pages this paper examines how retail environment and the choice of products are influenced by music and how this impacts ... ...

Nike Consumer Behavior

In six pages Nike is discussed in a paper that considers how to appeal to a target market in terms of its successful 'Just Do It' ... ...

Advertising and Consumer Behavior

Some aspects of consumer behavior and advertising are discussed in this paper consisting of eleven pages. Fifteen sources are cit... ...

Consumer Behaviour and Marketing a Hotel

This 5 page paper is written in to parts and is based on a case study of a budget hotel located on the shores of the Caspian Sea. ... ...

Consumer Behavior Understanding and the Roles Played by Desires, Wants, and Needs

In eleven pages this paper discusses how consumer behavior can be greater understood through an analysis of item wants, needs, and... ...

Consumer behaviour, coffee and culture.

This paper considers the impact of coffee consumption, especially Turkish coffee, on customer behaviour. The paper also looks at t... ...

Demand Curve and Consumer Behavior

In six pages supply and demand curves are examined within the context of consumer behavior with budget lines and indifference maps... ...

Consumer Behavior Determinants

In seven pages this paper examines the causes of consumer behavior and what determines it. Six sources are cited in the bibliogra... ...

Consumer Behavior and DVD Players

In a tutorial consisting of six pages it is argued that the increased popularity of DVDs has not increased pricing and functioning... ...

Consumer Behavior and Product Packaging

In five pages this paper examines how consumer behavior can be affected by the packaging of products. Seven sources are cited in ... ...

Hollywood Celebrities and Consumer Behavior

In eight pages the marketing of Hollywood celebrities as a way of targeting consumer markets is examined by considering such impor... ...

Consumer Behavior and Dyadic Exchange

In five pages dyadic or one on one communication is related to marketing and behavior of consumers. Four sources are cited in the... ...

Religion and Consumer Behavior

In six pages this paper considers the impact of religious affiliation upon consumerism with ways in which marketing can appeal to ... ...

American Male Adults and Consumer Behavior

In five pages American adult males between ages of 65 and 75 are the focus of this marketing case study that evaluates their behav... ...

A Review of an Adolescent Consumer Behavior Article

In five pages 'You can't have that! A study of reactive effects and children's consumer behavior' an article by Amy Rummel and oth... ...

Buying Behavior of Consumers

In a paper consisting of 5 pages influences upon buying behavior of consumers are considered along with marketing strategies that ... ...

Sports Marketing and Consumer Behavior

In eight pages consumer behavior is considered within the context of sports marketing with the baseball bat manufacturer Hillerich... ...

Consumer Behavior and the Luxury Fashion Industry

In fifty pages this paper examines the luxury fashion industry in a consideration of the industry itself, competition, 911 corpora... ...

Consumer Behavior

This 4 page paper discusses some aspects of consumer behavior, such as the stages in the buying process beginning with the percept... ...

INTERNET MARKETING AND CONSUMER BEHAVIOR

This 7-page paper discusses whether consumer behavior is different when it comes to Internet marketing versus the more traditional... ...

ARTICLE REVIEW - CONSUMER BEHAVIOR AND PRICING

This 3-page paper focuses on pricing as a controller of consumer behavior, and whether it's effective. Bibliography lists 3 source... ...

Internal Influences On Consumer Behavior - Starbucks

This 14 page paper discusses a number of issues beginning with the typical Starbucks customer and motivation for purchasing, using... ...

CONSUMER BEHAVIOR AND MARKETING

This 23-page paper focuses on discussions of consumer behavior as it pertains to crafting marketing strategy. Bibliography lists 4... ...

Consumer Behavior and Analysis; Greetings Cards

This 10 page paper looks at the consumer behavior that is observed in the greetings card market. The behavior is analyzed using a ... ...

EXTERNAL INFLUENCES ON CONSUMER BEHAVIOR AND MARKETING

This 3-page paper provides examples of cultural and external pressures, and how these influence a consumer's purchasing decision. ... ...