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Term Papers 61 - 90
After giving a brief introduction to Coca-Cola the writer presents a SWOT matrix which matches up strengths and weaknesses with op... ...
The concept of brand equity is discussed. The concept is then used to examine the way brand equity is created by Coca Cola though... ...
The writer presents a proposal to expand the market for virgin Cola with an export strategy, targeting East Africa, identifying it... ...
The paper is written in two parts. The first part looks at the way IFRS and IAS 19 in particular impact on the way financial repo... ...
This paper begins with a short background of Coca-Cola and its products. The paper discusses packaging, market, advertisements and... ...
The writer looks at the way that businesses entering new markets will adapt to accommodate local needs. The first part of the pape... ...
The writer uses ratio analysis to assess whether Coca-Cola may present a good potential for an investor, looking at the gross, ope... ...
In a paper of three pages, the writer assesses management principles at Coca-Cola Company. The impact of Goizueta's leadership is ... ...
Compares Coca-Cola and PepsiCo's usage of the Internet as part of their marketing strategies. There are 5 sources listed in the bi... ...
Using ratios calculated from the figures given in the firms 2013 annual accounts, the current ratio and the quick ratio are used ... ...
Rajat Mehra's company is a bottler for Coca-Cola and five other beverages. Their customers represent a range of semi-literacy in f... ...
In five pages this paper examines a new sparkling beverage product by Coca Cola that includes target market, competition, market r... ...
In a paper consisting of four pages Coca Cola is evaluated for stock purchasing purposes in terms of performance, weaknesses, stre... ...
In four pages a financial overview of Coca Cola includes share price considerations, vertical, horizontal, and cash flow analyses.... ...
In this paper containing fourteen pages the Coca Cola company background and market alignment are discussed and then changes in em... ...
In sixteen pages the financial market is generally considered with the focus then shifting to Coca Cola with value line informatio... ...
In five pages this business consideration of Coca Cola examines advertising and how the conglomerate presently experiences both op... ...
The history of the coca plant, Erythroxylum coca, is discussed in this paper, including its cultivation in Peru, Colombia and Boli... ...
In five pages this paper considers the history of Coca Cola's marketing philosophy in a consideration that includes recent changes... ...
In eleven pages this paper examines strategy in a consideration of Coca Cola from global, corporate, and business perspectives and... ...
Opportunities for growth in the Coca Cola Company are the focus of this essay, which tracks the company after a two-year sales slu... ...
Asset and growth management as they pertain to Coca Cola are the focus of this paper consisting of six pages with the issues and c... ...
In five pages this paper examines successful advertising in an historical overview that includes such brands as Tommy Hilfiger, Wr... ...
In five pages this brief historical overview of Coca Cola includes a mission statement, Lowry Kline Chief Executive Officer Profil... ...
In five pages this paper examines integrated marketing as it applies to the communications practices of Coca Cola. Twelve sources... ...
Coca Cola is one of the most widely recognized brands in the world. This paper examines the company's marketing strategy from a gl... ...
The inauguration of the Total Quality Implementation program at the Coca Cola Company is addressed in this essay. The attempt of t... ...
In eleven pages the Hong Kong market is considered in terms of its profitability to Coca Cola particularly in terms of the youth m... ...
In five pages Coca Cola's weighted average cost of capital is calculated with three approaches presented in determining the equati... ...
In ten pages this paper presents a marketing audit of Coca Cola Company in a consideration of current company conditions, hierarch... ...