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Term Papers 121 - 150
This paper begins with an analysis of Coca-Cola, specifically how the company can turn threats into opportunities. Porter's 5 Forc... ...
A 4 page paper that begins by identifying the factors that affect both domestic and global marketing. The writer comments on clust... ...
In seven pages this paper compares Pepsi's 1993 to 1995 competitive positioning in Mexico to that of its soft drink rival Coca Col... ...
This paper discusses the advantages of marketing as a career in an expansion of an earlier paper and consists of five pages with t... ...
In three pages this paper examines the global websites of Pepsi and Coca Cola in Belgium, Australia, Russia, France, and Japan in ... ...
In five pages this paper discusses how consumer demands are being met by Coca Cola and Pepsi in a consideration of these soft drin... ...
In six pages this paper examines Coca Cola in a consideration of a hypothetical problem involving Diet Coke with a recapturing mar... ...
In eleven pages this paper examines the CEO's company role in an overview that includes discussion of late Coca Cola CEO Roberto G... ...
Coca Cola's strategic planning and now it is led to its Brazilian market domination are the focus of this report consisting of fiv... ...
In eight pages this student submitted case study on Coca Cola considers global banking and raising capital through commercial pape... ...
In four pages the innovativeness of products, environmental efforts, and decade performances of successful U.S. companies Microsof... ...
In twenty five pages answers to student submitted questions involving international finance include globalization models of Vodafo... ...
In three pages this paper examines the Pepsi and Coca Cola soft drink wars and asserts that it is Coke that continues to reign sup... ...
In seven pages this paper discusses various types of global branding strategies including tailored marketing and the blanket singl... ...
The concept of brand equity is discussed. The concept is then used to examine the way brand equity is created by Coca Cola though... ...
4 pages in length. Diversity is a critical component to any company's continued success; without the benefit of change, organizat... ...
This 20 page paper is an in-depth industry analysis of the carbonated soft drinks market in the United States, looking at it in th... ...
Large numbers of companies use activity based costing, but this is not always visible from their accounting procedures. This 50 pa... ...
In five pages shifting consumer tastes are examined in terms of cola manufacturers now concentrating on bottled water in light of ... ...
In eight pages this paper discusses schools with vending machines containing Pepsi cola and the resulting controversy. Eight sour... ...
Pilgrimages and their rituals are associated within the context of Catherine J. Allen's The Hold Life Has: Coca and Cultural Ident... ...
This 9 page paper begins with an historical overview of Colombia's emphasis on international relations and foreign policy and its ... ...
In fifteen pages this paper considers Bolivian coca in terms of its economic and social importance as well as the industry signifi... ...
The writer presents a proposal to expand the market for virgin Cola with an export strategy, targeting East Africa, identifying it... ...
In nine pages China Cola is examined in a consideration of production costs and how to increase profitability. Six sources are c... ...
In eight pages this essay considers a Thunderbird case study that describes the Latin America 'cola wars' and analyzes Pepsi's 199... ...
In seven pages a Thunderbird case study considers the alleged 'cola wars' being fought in Latin America and discusses PepsiCo's mi... ...
In five pages this paper examines Frito Lay's origins from the time of Mr. Doolin and Mr. Lay until the Pepsi Cola merger of 1965 ... ...
In this paper that contains five pages the argument in favor of a positive slope is presented by examining the Pepsi and Coke cola... ...
In eight pages the RTD industry, its rapid growth and the marketing techniques it employs is compared to the 'cola wars' in this p... ...