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Term Papers 1651 - 1680

Analyzing the Political and Marketing Position of Danish Maersk Sealand

In forty pages the world's largest shipper of containers is assessed in terms of marketing and strategy and discusses current comm... ...

Marketing Plan for Tiffany's

In seven pages this paper examines how to attract new customers to Tiffany and Company who know nothing about the jeweler through ... ...

Vodafone in Nigeria and Potential Market Entry Strategies

In thirty one pages this paper discusses how businesses decide to enter new product markets in a case study of a possible Nigeria ... ...

Services Marketing and its Role

In twenty pages this paper discusses the significance of services marketing's role. Sixteen sources are cited in the bibliography... ...

Marketing in a Post 911 Era

In ten pages this paper examines the changes in marketing since September 11, 2001 and in light of the WorldCom and Enron corporat... ...

Work Patterns and Labor Market Changes in the UK Over the Next Ten Years

In eleven pages this paper examines possible work pattern and labor market changes in the United Kingdom over the next 10 years. ... ...

Societal Marketing and Green Marketing

In fourteen pages this paper discusses societal marketing principles including Kotler's five concepts along with the triple bottom... ...

Canadian Marketing of Guard Soap

In five pages this paper considers how to market Guard fragranced deodorant soap in Canada in a promotional effort designed to boo... ...

Infant Formula Marketing by Nestle and Morality

In five pages this paper discusses the detrimental third world implications of the baby formula marketing by Nestle from the persp... ...

China's Health and Beauty Market Assessed

In a paper consisting of eight pages general issues including economic, social, and legal considerations are discussed before spec... ...

British Tourist Attraction the Cutty Sark's Marketing Plan

In sixteen pages this paper uses SWOT and PEST analyses in a marketing plan of Greenwich, England's Cutty Sark tourist attraction.... ...

Mondavi Wine Marketing

In twelve pages this paper examines how to effectively market Mondavi wine with information presented in Harvard Case 9 302 102 an... ...

FORMULATING TARGET MARKET STRATEGY

This 4-page paper describes target market selection for a generic brand detergent sold in grocery stores.... ...

MARKETING PLAN: CRG ASSOCIATES

This 5-page paper provides a sample marketing plan for real estate services company CRG Associates.... ...

PM CO. AND ASIAN MARKETS

This 4-page paper examines three separate markets: China, Singapore and Japan, and discusses their cultural similarities and diffe... ...

A Marketing Plan for Highland Spring

This 20 page paper examines the Scottish bottled water company Highland Spring. The paper begins with a situational analysis inclu... ...

Burt’s Bees; Marketing Case Study

This 19 page paper is based on a case study supplied by the student. Written in three parts the first part considers the importanc... ...

MARKETING PLAN FOR A FITNESS CENTER IN ST. CHARLES, IL

This 8-page paper offers an example of a marketing plan for a fitness club in St. Charles, IL, a suburb of Chicago. Bibliography l... ...

The Market System & Privatization

This 10 page paper discusses two books: "The Market System. What It Is, How It Works, and What To Make of It" by Lindblom and "Pri... ...

Russia; Why Market Reforms Have Worked But Democracy Has Not?

This 8 page paper looks at the changes in Russia since 1991 and considers why market reforms have had such good result while the m... ...

Strategies For Competing In Global Markets

This 4 page paper looks at why companies want to enter global markets and considers the strategic models and options which explain... ...

Marketing a Commodity; Coffee

This 3 page paper looks at the issues which need to be considered when marketing a commodity. Using coffee as an example the paper... ...

Launching a New Product in International Markets; a Product Plan

This 19 page paper looks at launching a brand new product on the market. The product chosen is an anti-ageing product. The paper d... ...

Aquarius Marketing Case Study

This 19 page paper is based on a study is supplied by the student. The first part of the paper assesses the requirements of Aquari... ...

Google's Entry into the Email Market (Analysis in Question and Answer Format)

This 19 page paper examines Google and competitors, with attention to email programs. Five questions are answered. MSN Hotmail, Y... ...

General Eisenhower's Role in Operation Market Garden was Significant

This 6 page paper examines General Eisenhower's role in this mission. Research is provided to support the assumptions. Bibliograp... ...

The Water Market

This 22 page paper is based on a case study supplied by the student. The paper examines the market for bottles water using a PEST ... ...

Marketing Mix Changes: A Good and a Service

A 3 page paper discussing changes in the marketing mix for a good and a service over the past decade. The good discussed is the P... ...

Z-Wing Marketing Strategy

The 16 page paper is based on the case study provided by the student. Z-Wing is a dominant manufacturer of aircraft it is facing s... ...

Will Margin Trading in Russia Increasing Volatility and Instability of the Russian Stock Markets?

This 47 page paper assesses the potential impact of margin trading on the Russian stock markets. The paper gives an introduction w... ...