Dr. Louis Mickael
Uploaded by ifeoma on Mar 16, 2013
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Dr. Louis Mickael: The Physician as Strategic Manager
Read this case at the back of the text book in preparation for your analysis.
overview of how the medical profession has changed since managed care. A hypothetical case study of Dr. Louis Mickael is presented to analyze the forces at work.
1. Present the case – a summary of the situation and the decisions to be made (should be 1-2 paragraphs)
2. Environmental analysis – summary. Identify key factors in the external environment that have changed in the last decade for Dr. Mickael. What other environmental factors should be included in an analysis of this case?
3. Competitive analysis – Use an analysis of the competitive power of third-party payors as buyers, direct competitors, and the threats of new entrants and substitutes to compare the industry environment experienced by Dr. Mickael prior to the early 1980s with the environment in which he now is working, approximately ten years later (Porter Five Forces analysis).
4. Internal analysis – Do a SWOT analysis of this case – identify strengths, weaknesses, opportunities and threats.
5. Given that Dr. Mickael prefers not to retire just now, what recommendations exist for him? Identify the choices with their pros and cons. Which choice would you recommend and why? (There is no “right answer” – you just need to analyze the choices well and support your choice).
. Given that Dr. Mickael prefers not to retire just now, what recommendations exist for him? Identify the choices with their pros and cons. Which choice would you recommend and why? (There is no “right answer” – you just need to analyze the choices well and support your choice).
3. Competitive analysis – Use an analysis of the competitive power of third-party payors as buyers, direct competitors, and the threats of new entrants and substitutes to compare the industry environment experienced by Dr. Mickael prior to the early 1980s with the environment in which he now is working, approximately ten years later (Porter Five Forces analysis).