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Culture Invasion

Uploaded by CollegeKid2002 on Oct 22, 2001

A screeching yell ripped through the house that Wednesday evening, "Ahhhhh, we're being invaded!". My mother rushed into the living room. I pointed to the flickering television screen. "Look," I whispered in disbelief. A few seconds of silence followed. There they were, the words I never thought would appear on our 29 inch Sony screen: "Sizzlin' Hot Country". The appearance of American country music on the Kenyan airwaves was the latest sign that American culture had penetrated the borders of my country. The airing of Garth Brooks and Dolly Parton on the local television station is not the only evidence of the rapid spread of American culture in Kenya. One look at a large portion of its youth and this cultural invasion will become apparent. Baggy pants, Nike, pop music and malls, symbols of American youth culture can now be associated with the Kenyan teenagers. The Nike phenomenon hit Kenya several years ago. My classmates in primary school were obsessed with the American brand name that had rocked the global shoe industry. Their school desks had the Nike name and logo painted on in every color imaginable. Not being able to afford some of the merchandise, many resorted to drawing the logo on bags, clothes, shoes and other visible possessions. Turning up to a class party with the trademark tick appearing on one's footwear simply made one the center of attention. My favorite pair of shoes, I have to admit, were a pair of black Nikes which raised many brows and turned just as many heads.

Secondary school had its fair share of examples of the cultural invasion. In most schools in Kenya, students dress in uniforms. For example, in my school it was compulsory to wear a white shirt, gray pants, black leather shoes, a green tie and green sweater. The American influence was still evident despite this homogenous look. Pete was an example of a victim of the culture invasion. He would often be seen with his pants held precariously at his hips only by a belt. Sagging soon caught on with many students and yet again, I admit, with me. Sagging probably had its origins in the popular American hip hop that appears on many local channels. While walking around in school, I would find students mimicking the popular '2 Pac' and 'Dr. Dre', with a "Wesssaaid" sounding in the air occasionally. A friend was also nicknamed...

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Uploaded by:   CollegeKid2002

Date:   10/22/2001

Category:   Social Issues

Length:   5 pages (1,234 words)

Views:   2147

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